What commission rate are you willing to pay to get your property successfully sold?
3%-3.4%
3.5%-4.4%
Not Sure
4.5%-5.4%
5.5%-6.5%
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3%-3.4% (Typically yields lower quality pitches, less services, and/or less qualified agents, and/or much more work to be done by the seller; you would not be eligible for bonus money).
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3.5%- 4.4% (There is generally some compromise in agent experience and/or services at this level, but there may be market-dependent exceptions; some bonus money will be available in this range).
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4.5%- 5.4% (This is often the sweet spot where top agents will compete to offer their traditionally excellent service at a competitive level; you would be eligible for excellent bonus money incentives).
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5.5%- 6.5% (This is generally the commission level where the very best agents in the world will go to great lengths to deliver their very best service; your agreement would come with the highest additional cash incentives).
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Leave the slider handle in the center of the slider if you're uncertain of which commission percentage to choose.
What time frame would you like to see your home sell?
This seller is highly motivated and ready to move quickly. They may have already purchased another home, are relocating for work, are facing financial or personal circumstances that require a quick sale, or simply want to take advantage of the current market conditions. They will likely prioritize speed and efficiency over maximizing price, making them more open to competitive offers and aggressive marketing strategies/tactics.
This seller is motivated but not in a rush. They may need to declutter, make minor repairs, or finish renovations before listing. Some are actively searching for their next home and want to ensure they have a place to move before committing to sell. While they are serious, they will likely appreciate guidance on preparing their home for maximum value and may need strategic planning for timing their sale with their purchase of another home.
This seller is considering selling but has concerns or obstacles to work through. They may need time to assess the market, get their finances in order, or determine whether selling is the right decision. They may be waiting on a life change such as retirement, children finishing school, or a job transition to occur. Keeping in touch with market updates and soft follow-ups will help keep them engaged until they’re ready.
These are long-term potential sellers who are in the early stages of research. They may be curious about their home’s value, watching the market, or considering downsizing or upgrading in the future. They have no immediate need or urgency to sell, but could become more motivated over time. Providing value through regular check-ins, market insights, and educational content will help build trust and keep them engaged when the time is right.
What is the ideal term length of your agreement?
A shorter agreement might seem appealing if you want a quick sale, but it can limit your options. Many top agents may be hesitant to invest in premium marketing strategies if they don’t have enough time to maximize results. This approach can work well in a hot market with high demand, but in a balanced or slower market, it may not be enough time to attract the best buyers.
This timeframe is ideal for sellers who want to work with the best agents in the business. It allows enough time to execute a strong marketing plan, attract the right buyers, and negotiate the best price. Top agents are more likely to compete for your listing and invest in high-quality advertising, professional photography, and staging when they know they have the time to maximize your home’s value.
For unique, high-end, or luxury properties that require a more patient strategy, a longer-term agreement ensures your home gets in front of the right buyers at the right time. This extended period also gives your agent more flexibility to adjust marketing strategies based on market conditions. Sellers who opt for longer agreements may also be eligible for additional incentives or customized marketing packages.
Is there anything else you would like to mention about your listing contract length?
Please provide your contact information.
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